Wednesday, September 24, 2008

Project Proposal- Final Draft

Executive Summary: Clemson students, residents, and visitors are unaware of the unique, local restaurants in the area. In order to inform them, we will create a restaurant database website. The website will include our standardized reviews of each restaurant. As a group of three college students from different backgrounds, our reviews will be diverse and offer different perspectives on the types and quality of food available at each restaurant. Our website will help the Clemson community become knowledgeable about their dining options and enhance the quality of their overall dining experience.

Although Clemson students, local residents, and visitors frequent restaurants in downtown Clemson, they are unaware of the remotely located, less commercial restaurants in the Clemson area. They need to know about these restaurants in order to make well informed, appropriate decisions when dining out. We will help them become ideal, knowledgeable consumers by creating a restaurant database website detailing locations, prices, and menu items of local restaurants. Students tend to pick the most convenient, closest restaurant without any regard to the cuisine. Due to the fast paced culture of the college-based community, we seem to settle when it comes to meals. However, help is on the way. As three Clemson college students ourselves, we plan to provide a solution to this dining dilemma. In our project, we plan to visit a variety of restaurants all in different price ranges with various atmospheres. On our visits, the three of us will formulate separate ratings for each restaurant based on a standardized system. In order to make our views on each restaurant open to the public, we will create a website with menus of all of the restaurants as well as a write up of our reviews and ratings. The website will be a restaurant database. To add to the creative nature of our idea, we will include a multimedia presentation in the form of a video on the website. We feel as though we are qualified to present our ratings to our audience, because we are three different people with three different perspectives and backgrounds. We all have different tastes and will be sampling a variety of the cuisines offered in all of the restaurants. Most important of all we are all three Clemson college students ourselves; therefore, we understand the atmosphere of Clemson and the mindsets of our viewers when it comes to price, time, and distance. As typical college students, time is always an issue when it comes to projects. Therefore, in order to ensure that our project is organized, we developed a timeline to help guide us in our steps. The goal of our project is to help Clemson college students, residents, and visitors become aware of the many different options open to us when it comes to dining out and to help us become knowledgeable about the different types and quality of food available at these restaurants.
Due to this lack of awareness in the Clemson community, there is a definite need for a restaurant database accessible to Clemson students, residents, and visitors. There are many restaurants in Clemson, Seneca, Anderson, and Central that are completely unknown to campus dwellers and alumni. In the small town atmosphere of Clemson, SC, restaurants are found in several remote locations. It could take years for a student to become aware of some of the most delectable restaurants in Clemson and the surrounding area. Since Clemson is a college-based town, nearly all students live on campus or close to campus. Therefore, most students tend to eat at nearby downtown restaurants very frequently because they are not aware of others. Some hidden treasures of ultimate cuisine are unknown to the majority of Clemson residents.
Also, when people visit Clemson to tour the school, spend time with their children, or attend a sporting event, they are unsure of where to eat. Most people only eat in the most obvious restaurants downtown. Alumni also return to visit Clemson and are unaware of new restaurants that have recently opened or been renovated. Alumni and visitors are also interested in dining in restaurants that are unique to Clemson, not necessarily chains that they can find in their home towns. A website would be an ideal way to lead the consumer to the most appropriate restaurant for their dining occasion. Students are looking for economical, quick choices for their daily meals. An upscale restaurant may also be desired when students are going on dates or dining out with their relatives. This website would meet these needs by allowing students to navigate through our price range categories to find a restaurant that is delicious and appropriate for their occasion. Our rating system and reviews of the restaurants would also help students choose a restaurant that they know will be tasty, have great service, an enjoyable atmosphere, and appropriate formality for the occasion at hand.
In order to achieve our goal of helping the Clemson community become knowledgeable and aware of different restaurants, we have laid out a developed plan. First, we will begin by visiting each of the sixteen restaurants that we have selected to review in this project. These include: Goober's, Calhoun Corners, Sardi's, Pixie and Bill's, Paw's, Mac's, Monterrey's, Mellow Mushroom, Atami, Blue Heron, Friend's Cafe, Mainstreet Cafe, Seneca Family Restaurant, Ancheaux's, Tigertown Tavern, Copper River Grill. At the restaurants we will all order a different meal in order to get a good representation of the restaurant’s food. We will review each restaurant on the quality of food, wait time, service, etc. according to a pre-established rating system. We will choose a widely-used and accredited rating system before visiting the restaurants after much research. At the restaurant we will get a menu in order to scan and post on our website so that the audience has easy access to prices, location, and the type of food offered at each restaurant.
In addition to our own opinions, we will get reviews from others who have eaten at each restaurant. In order to have a variety of reviews, we will collect information from on-campus and off-campus students, faculty and staff, alumni, and visitors. We will ask those that we encounter at the restaurant. We will combine our reviews as well as the reviews of others in order to give each restaurant an overall review.
During this time of restaurant visiting, we will also be setting up the website to feature all of our gathered information. We will attend a website workshop at Clemson Computing and Information Technology (CCIT) in order to learn how to set one up and how to add different components to it so that it will be professional. We will have a home page that describes exactly what our purpose is, who we are, who our target audience is, and how we went about obtaining our findings. There will also be a table of contents. The restaurants will be organized into price ranges because we figure that this is the best way to technically organize the types of restaurants and the most useful way for the audience to navigate the page. We will divide the restaurants into low, medium, and upper price ranges. Each restaurant will have its own link and page. Each page will have a written review by the three of us as well as the combined calculated rating of our scores and the scores of others. The pages will also feature quotes from customers, a copy of the menu, and pictures in order to make the page visually attractive and interesting.
As we finish with the restaurant visits and continue to revise the website, we will also make a video highlighting the top five best-rated restaurants in order to incorporate a multimedia component. We will upload the videos onto the website for the audience to view. We will continue to revise the home page and each restaurant’s individual page until we are satisfied with the end product.
As Clemson University students, Brittany Jones, Brennan Palazola, and I are qualified to prepare this end product of a restaurant database website, which will help others choose a great restaurant. Brittany is a South Carolina resident and her parents regularly visit Clemson. Brennan is from Tennessee and has two siblings that attended Clemson. I am from Tennessee and both of my parents and grandparents are Clemson alumni. As three students with different backgrounds and experiences, we can rate the restaurants objectively as they best suit our experiences and needs. Also, as third-year students, we are familiar with restaurants that may be well-kept secrets and student favorites. We also know which restaurants are great for game days, special occasions, and everyday dining on a student’s budget. Also, we have lived on-campus and off-campus and know which restaurants are convenient for both living styles.
We are planning to visit and rate sixteen restaurants before the completion of this project. We have already visited one restaurant, and we are beginning to acquire menus and price lists. Our first step toward completion of our project will be to learn how to create a website by meeting with technicians at CCIT on Wednesday, October 1. We will have the website completely designed by October 16. Although we may not have dined in every restaurant at this point, we would like to have them all loaded on the website, with or without ratings. We will have all of our ratings completed by the end of October. We will spend the first week of November working on the multimedia aspect of our project. We will film, edit, and post videos from our top five restaurant picks. We would like to interview managers, customers, or employees if possible. We will spend the rest of November revising and tweaking our website to make it most convenient for users. Our project will be complete and refined by the final due date in early December.
In early December, the Clemson community will have a great resource to help with all of our dining out decisions. Due to a lack of awareness and knowledge, Clemson students, residents, and visitors often have difficulty in making the best decision when it comes to a restaurant choice. However, our website will guide them to the best option reducing stress and opening eyes to unknown eateries. As three Clemson residents, we understand our community and hope to broaden its culinary outlook. Once our website is complete, Clemson students, residents, and visitors will never have to fret over where to eat again because the ultimate guide to quality and choice of restaurants in the immediate area will just be a click away.

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